Egrocers

Opportunity

eGrocer, a local Indian grocery store with plans to expand online, needed a vibrant and versatile brand identity. Built around the tagline “Fresh. Local. Indian,” the brand had to feel rooted in community while also future-ready for digital platforms. From logo design and a detailed style guide to in-store decals, signage, and packaging applications, the identity was crafted to celebrate Indian culture, freshness, and everyday accessibility—ensuring eGrocer stands out both on the street and online.